Technical Overview of First MPEG-5 LCEVC-Enhanced Experimental Broadcast Channel During FIFA World Cup.
Originally Aired - Sunday, April 16 | 3:30 PM - 3:50 PM PT
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During the FIFA World Cup, Globo put a number of companies and technologies together to showcase the potential of the TV 2.5 and TV 3.0 in delivering higher quality services to Brazilian consumers. The World Cup live broadcast channel leveraged the enhancement layer of MPEG-5 LCEVC to carry a High-Dynamic Range (HDR) 10-bit channel on top of an existing ISDB-Tb TV 2.0 signal for enabled receivers. The showcase also featured the first end-2-end trial over DASH streaming of an LCEVC-enhanced VVC video, as an example of the capabilities that are developing to support the upcoming TV 3.0 standard. For the first time these technologies were used in a complete end-to-end production to provide 4K HDR video with immersive and personalized audio. Such a system can facilitate the distribution of current and future formats, including 8K resolution, HDR and Next-Generation Audio (NGA) to over-the-air broadcast (OTA) and over-the-top (OTT) streaming platforms.