IMAX Beyond the Big Screen
Originally Aired - Sunday, April 16 | 5:00 PM - 6:00 PM PT
Pass Required: Exhibits Pass (All-Badge Access)
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For many, IMAX is synonymous with massive screens, crystal-clear images and earth-shattering sound in the theatre. But did you know that IMAX is in the home too? Through IMAX Enhanced and their newly acquired streaming technology subsidiary, IMAX has brought their signature movie magic right to your living room. This technology brings together best-in-class devices like the Sony Bravia, and ultimate homes for fandom like Disney+, to provide a unique way for fans to experience content from the biggest properties in the world just as the filmmakers intended.
Join IMAX as they kick off NAB Show on the Main Stage to talk through viewer expectations for streaming and how content owners and streaming services are looking to improve upon their services to offer a high-quality, more engaging video experience.