A PRODUCTION MODEL FOR SUSTAINABILITY : MEDIA AND TECH COME TOGETHER
Originally Aired - Monday, April 17 | 10:30 AM - 11:10 AM PT
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Join this fireside chat with a documentary producer, Megan Chao from Birman Productions and a technology company’s senior strategist, Jimmy Parker-Barratt Microsoft's lead on M&E sustainability offerings, as they explore a unique new partnership where they reimagine a carbon neutral production. Their newest venture is literally a television series on sustainability which will be working towards upgrading traditional production practices to streamline content production, camera to cloud integration and supply chain transparency. We’ll hear how media and tech can come together to not only be a model for carbon neutrality, but to also harness data and analytics to engage and inspire audiences to be a part of the solution.