Monetization is King: Finding Success in the Future of Streaming

CAPITALIZE Experiential Zone

Originally Aired - Monday, April 17 | 1:50 PM - 2:30 PM PT

West Hall | W2051C Capitalize Inspiration Theater

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With the rise of ad-supported streaming, monetization has never been more top of mind for today’s content publishers and streamers. In this session, Wurl’s Head of Corporate Strategy, Craig Heiting, will talk with industry leaders from World Poker Tour and LG about the biggest trends, challenges, and opportunities today in monetization – from the rise of free ad-supported streaming TV (FAST) to how to attract and retain viewers in order to stay competitive as advertising dollars spread.

Advertising and Monetization | Multiplatform Content Delivery (Streaming and OTT) | CAPITALIZE Inspiration Theater | CAPITALIZE |