Making Generative AI (like ChatGPT) Work for You

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Originally Aired - Monday, April 17   |   11:20 AM - 12:00 PM PT

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We’ve all heard of ChatGPT and other generative AI tools that promise to change the way we create and deliver new audience experiences. But how practical is generative AI, and what are its applications to the media and broadcast industry? 

With some unknowns, it’s tempting to brush off generative AI into the zeitgeist, but we believe generative AI will play a significant, well-defined role in the future of content creation, so we encourage media companies to lean in while they still have the luxury of setting their own course versus trying to catch up a year from now. Generative AI has the potential to change not only content workflows, but the entire customer experience, like we saw with mass adoption of the iPhone in 2007. 

In this presentation, Sean King, SVP and GM of Commercial Enterprise at Veritone, will address how generative AI can augment the workforce, scale existing content to new markets, and create new opportunities for audience engagement. Learn how enterprises can apply this technology today and in the future.