ATSC 3.0 Hybrid Delivery and Virtual Channels

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Originally Aired - Saturday, April 15   |   12:10 PM - 12:30 PM PT

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This paper introduces the concept of virtual channels and how hybrid delivery can be used to provide additional services to broadband connected consumer receivers when available OTA bandwidth is limited. It also discusses the backend infrastructure that was used during development and testing to distribute the virtual channels. Finally, it proposes the use of virtual channels to launch new services in markets that have transitioned to ATSC 3.0 where over-the-air bandwidth may be limited due to channel-sharing.

Presented as part of:

Next Gen TV Adoption


Peter Gogas
Director of Engineering
Gray Television