Video Streaming High School Sports: 1) Crawl 2) Walk 3) Run

Event Time

Originally Aired - Sunday, April 16   |   11:30 AM - 12:30 PM PT

Event Location

Pass Required: NAB Show Conference Pass

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Video streaming high school sports is now a preferred way for audiences to watch and listen to their hometown heroes. The media landscape has changed dramatically over the past few years and now broadcasters need to add the video component to their radio play-by-play.

This session will explain:

  1. Why it is imperative to add the video component
  2. What equipment and personnel are necessary (less than you would think!)
  3. How to monetize this new product.

Learn from radio stations that have many years of experience in making high school sports more compelling and very profitable. They will also discuss issues such as school relationships, coverage of Olympic sports games and the integration of fixed cameras in gymnasiums and ball fields. 

Business and Sales Strategies | Radio |


Vance Harrison
Oklahoma Association of Broadcasters
Will Payne
Payne Media Group
Perry Spencer
Director of Operations
KREF Sports Network