The Data, Data, Data Panel

NAB Show Conference: CREATE

Originally Aired - Monday, April 17 | 3:00 PM - 4:00 PM PT

N255/N257

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Data drives virtually every corner of entertainment from idea inception, production, and distribution to ultimately understanding audience behaviors. What is the best way to implement and leverage ‘intelligent data,’ so you can scale and monetize your assets? How does the content ecosystem process all these enormous volumes of information to drive towards scale and profitability?

We’ll discuss a variety of ways companies are using AI and metadata to create new opportunities, drive towards sustainable business practices, and grow their audiences.