Live Events Best Practices: Maximize Reach and Engagement with Streaming Audiences

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Originally Aired - Tuesday, April 18   |   11:30 AM - 12:30 PM PT

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Pass Required: Streaming Summit Pass

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This session will help you tap into best practices to maximize audience reach and the commercial value of live events. Attendees will learn about new tactics and technologies that broadcasters are using to cover major sports events on digital - including on social media, OTT platforms and apps. See examples and gain insights from this past winter’s streaming global soccer championship tied to speed and reach, experience, engagement and monetization.

Streaming Summit • Streaming • Streaming Media • Streaming Video • OTT • Dan Rayburn


Matt Loreille
CMO, Backlight Streaming
Jose Ortega
VP, Digital Media
Fox Deportes


Ed Laczynski
Co-CEO, Backlight Streaming