Yelverton, Marinda

Marinda Yelverton is SVP, Brand Solutions (North America) at award-winning global creator commerce company, Whalar, working closely with today's biggest brands, creators, and the world's leading social platforms. 
 

Marinda is an expert practitioner to brands, staying closely informed on industry trends, new products and services, to develop, implement and activate creator-led, scalable solutions with quality results and insights. She is integral in leading and mentoring an exceptional North American team of over 50 colleagues, to ensure the flawless execution of Whalar’s strategies, events and campaigns for brand partners across Tech, Beauty, Fashion, CPG, and Entertainment.

Marinda has over 15 years experience in multi-channel digital marketing at organizations including Dentsu Creative, Edelman’s United Entertainment Group LLC. and global communications firm, Ketchum Inc., where she led the production and delivery of high-impact integrated strategies for brands including Unilever, Canon, Frito Lay and more. 

Marinda Yelverton graduated from HBCU, Clark Atlanta University with a B.A in Mass Media. She is a self-confessed fashion addict, and also enjoys traveling and photography.