Global Head of Industry Marketing for Media & Entertainment, Sports, and Games at Amazon Web Services (AWS)
Tracy Geist leads industry marketing at AWS for Media & Entertainment, Sports, and Games and has a passion for storytelling that spotlights the thought leaders shaping the future of entertainment. Having guided successful global teams and organizations and cultivated emerging talent in the technology space for more than 25 years, she defines and drives business initiatives and builds strong relationships that translate to the bottom line. Prior to AWS, Tracy held leadership roles in marketing, business development, and partnerships at EditShare, Cisco, and Nagra/OpenTV.
- You Are What You Watch – Personalized Content Discovery and Hyper-Targeted Advertising Drive Engagement and Monetization
- Monday, April 17 • 3:00 PM - 3:20 PM PT