Victor, Rachel Joy

Victor, Rachel Joy

Worldbuilder & Strategist at Independent

Rachel Joy Victor is an independent worldbuilder, strategist and designer, working with emergent technologies and mediums (XR/AI/web3) to create cohesive narrative, brand, and product experiences where systems & humans meet. She designs for the breadth of the new content life cycle: from narratives and immersive experiences to tools and platforms to spaces and cities. Rachel draws from her education in computational neuroscience and spatial economics to align emergent systems and human behavior in her work. Her clients have included Disney, HBO, Vans, Ford, Nike, Havas, Meow Wolf, Niantic, and more. Rachel is passionate about offering a more complete picture of the considerations of design for our new reality, and has led executive education sessions at Activision, Unilever Prestige, WB/Sony/NBCU, Technicolor, UGG, Crocs, and Red Bull, and been a speaker at Infinity Festival, Future of Film Fest, Atos + SAP DEI Summit, PI Apparel LA, and more.

Sessions/Events
Metaverses for Entertainment and Enterprise —Capitalizing on Worldbuilding.
Tuesday, April 18 2:40 PM - 3:20 PM PT