As a 30-plus year market research and audience measurement veteran, Josh brings his expertise in audience measurement to his role at VideoAmp, with a focus on cross-screen measurability in advertising’s ever-evolving landscape. Josh is a past President of the Market Research Council and was the recipient of the esteemed Erwin Ephron Demystification Award in 2020.
Prior to joining VideoAmp, Josh held significant roles at companies like ComScore, Arbitron, Simmons Market Research Bureau and more, including his own media research consultancy, Warp Speed Marketing.
Josh is an NYU and Pace University alum and member of various industry councils and organizations.
When not focusing on advertising, Josh is a gold and platinum record holder for his liner notes for the Allman Brothers Band's 2004 DVD, “Live From the Beacon Theater,” earning that honor from the Recording Industry Association of America.
- Measuring Up NEXTGEN TV
- Monday, April 17 • 11:30 AM - 12:30 PM PT